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22. Happy Three Kings Day!

By Miguel Pérez

​January 4, 2011 - To many U.S. Latinos, they are much more than figurines in the Nativity mangers under our Christmas trees. They are Melchor, Gaspar and Balthazar, those three magical figures who rode camels and left toys under our beds every Jan. 6 when we were kids.

They are the same three wise men who brought gifts to the Baby Jesus in Bethlehem, according to the Bible, on the 12th day of Christmas. And they still come around to visit many Hispanic homes — yes, even after we immigrate to the United States — when we remember to invite them!


After all, most foreign-born U.S. Latinos grew up receiving gifts not from Santa Claus on Christmas Day, but from Los Tres Reyes Magos on Jan. 6 — the day Catholics celebrate the Feast of the Epiphany. It's a wonderful tradition that came to the New World — including current U.S. territory — with the Spanish conquistadors.

The first Christmas and Three Kings Day in North America were celebrated in 1539-40 by Hernando De Soto, 12 Catholic priests and some 600 conquistadors, who had camped for the winter in an abandoned Native American village in northern Florida that later would be called Tallahassee.

Those of us who still cherish that tradition and want to pass it on to our children have been fighting an uphill battle in this country for many years. We host some Three Kings Day festivities and try to keep the tradition alive in some homes. But Santa's popularity has been overpowering.

U.S. Latinos often are (unfairly) accused of being reluctant to assimilate in U.S. society, yet this is one example of how fast assimilation actually is occurring. The speed with which some of us pick up Santa and drop the three wise men is, frankly, shameful. This is our own holiday for Hispanic children, and those who value our heritage should refuse to let it fade into oblivion.

Of course, Santa also should be welcome in our homes, but not at the expense of our own precious holiday. Instead of allowing Santa to give away all the presents, surely we can ask him to set some aside for the three wise men.

For the Latin American child that is still alive in many adult U.S. Latinos, this should be the time to dig out the roots of our culture and pass our traditions to younger generations. Just as we teach our children that there is a Santa Claus capable of flying on a sleigh, surely we can explain — as our parents did with us — that worldwide overnight toy delivery also can be accomplished by three kings riding on camels.

By maintaining the Three Kings Day tradition — through religious observances, musical concerts, toy drives and even a children's parade featuring three wise men riding camels through the streets of Manhattan — some Latino parents have been able to instill ethnic pride in their children at a very young age. Having their own Latino holiday gets children started in observing the traditions of their ancestors.

But let's face it; Three Kings Day is not an American holiday. Government offices will not close; banks will be open; schools will be in session; and not many stores will be having special sales. In spite of the rapidly growing purchasing power of the U.S. Latino population, unfortunately toy retailers in this country have yet to realize that Three Kings Day is a gold mine waiting to be discovered. Some don't even realize why so many U.S. Latinos are out shopping for toys for several days after Christmas has passed!


Ironically, while Santa often is over-commercialized and the true meaning of Christmas often gets diluted, the three wise men could use a little more commercialization to ensure the survival of one of our most precious Christian traditions.

Even in Latin America — where, thanks to the influence of the U.S. media, Santa's popularity has increased dramatically in the past few decades — many people are complaining that old St. Nicholas is replacing the three figures and the Christmas story that has a biblical foundation.

On the Internet, some leftist extremists, unable to contain their anti-American sentiments, have turned on Santa Claus, calling him an "impostor" who represents "cultural colonialism." They say the media are trying to impose "a foreign cultural figure" to replace the Hispanic three wise men tradition, and they have built many websites and Facebook pages to express their bitterness and anger.

But there are many others — an overwhelming majority, of course — who reject such cheap politics and refuse to choose between magical figures who come bearing gifts. They are using social networking sites to write moving testimonials, recalling some of the best times of their lives — brought to them by both Santa and the three wise men.


COPYRIGHT 2011 CREATORS.COM

Check out:
My 2001 Letter to the Reyes Magos of My Youth 
. . . and photos to prove they still are bringing joy to the children of the world CLICK!

Also see:
25. America's First Christmas
     La Primera Navidad en Norteamérica
17.
 A Hispanic Christmas

    Una Navidad Hispana

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En español
Feliz Día de Reyes!

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                   CHAPTERS/CAPITULOS

1. Our Pre-Mayflower Thanksgivings
Nuestros Días de Acción de Gracias Pre-Mayflower
               
2. A Tale of Two Cities
                 
3. Our Pre-Hispanic Heritage
              

4. The Black Legend Returns

4. La Leyenda Negra Regresa
                
5. Even on HBO, The Black Legend Lives
                   
6. Our Spanish Heritage
                     
7. Exalted or Offended?
                    
8. We are all 'Americanos'
                  
9. Latinos are Failing
                  
10. Hispanic, Columbus or Indigenous Day?
10. 
™Dia Hispano, De Colon o Indigena?
                   
11. Two Good Places to Rest
11. Dos buenos lugares para descansar
                  
12. Whitman's Prophetic Letter
12. La Carta Profética de Whitman
                  
13. America’s Cradle
13. La Cuna de America
                 
14. Our Quincentennial is Coming!

14. ´Nuestro Quinto Centenario Se Avecina!
                   
15. 
This chapter was merged with Chapter 29
                
16. A Time To Welcome the Spirits
                  
17. A Hispanic Christmas
17. Una Navidad Hispana
                  
18. JOSE MARTI:
     His Legacy Lives Here
     Su Legado Vive Aquí 
                
19. Hyphenated and Proud!
                   
20. Politicizing Education

21. Speak Any Spanish Lately?
              
22. Happy Three Kings Day!
22. ​
´Feliz Día de Reyes!
               
23. 
This chapter was merged with Chapter 29

24. A Long-Overdue Museum
                 
25. America's First Christmas was celebrated in Spanish
25. La Primera Navidad Americana fue celebrada en español

26. The Grand Canyon
and the Bucket List
 Of Hispanic Heritage
26. El Gran Canyon
y la Lista de Lugares de la Herencia Hispana

                  
27. Now That Fiesta Month Is Here,
Can We Talk About Heritage?

27. Ahora que el mes de fiesta hispana esta aquí,

​™Podemos hablar de nuestra herencia?
                  
28. Our Hispanic Heritage: On Exhibit and Yet Hidden
28. Nuestra Herencia Hispana: En Exhibición y Sin Embargo Oculta

29. Florida's Birthday Should Be a National Holiday

             
30. A Local Celebration that Should be National               

31. 
This chapter was merged with Chapter 30               
​

32. The Conveniently 'Forgotten War'
32. La Guerra Convenientemente Olvidada

33. Guantanamo Has a History  June 4, 2013

34. Exposing the Social Media Bigots  June 18, 2013
34. Exponiendo a los Intolerantes
     de los Medios Sociales June 18, 2013

35. Thinking of Cusi On the Fourth of July
35. Pensando en Cusi en el Cuatro de Julio

36. The Discovery of White Hispanics
36.  El Descubrimiento de los Hispanos Blancos

37. Let's Build a Timeline Of Hispanic-American History
37. Vamos a Construir una Cronología
     De la Historia Hispanoamericana

38. In the Name of Heritage
38. En el Nombre de la Herencia

39. Hispanics or Latinos?
39. ™Hispanos o Latinos?

40.  Hollywood's Hidden Hispanic Heritage
40. La Herencia Hispana Oculta en Hollywood

41. Obliviously Living in ‘The Land of Estevan Gomez’
41. Viviendo Inconscientemente
       En la ‘Tierra de Estevan Gómez’

42. Marking America's Birthplace
42. Marcando el Lugar de Nacimiento De Estados Unidos

43. Hispanics in Denial Should Be Infamous
43. Los Hispanos en Rechazo Deben Ser Infames

44. 
Gay Marriage's Hidden American History
      Started in Spanish
 CABEZA DE VACA'S JOURNEY
44. La Historia Oculta del Matrimonio Gay
      En América Comenzó en Español
        EL VIAJE DE CABEZA DE VACA​

45. Super Bowl Coke Commercial
       Draws Out Ugly Americans

45. Comercial de Coke en Super Bowl
     Hace Relucir a los Americanos Feos


46. 
The 'Discovery' of Self-Loathing Hispanics
46. El ‘Descubrimiento' de los
     Hispanos que se Auto Desprecian


THE GREAT HISPANIC AMERICAN HISTORY TOUR 
June 2014 - January 2015


47. My Pilgrimage to San Xavier
47. Mi Peregrinaje a San Xavier

48. The Great Hispanic American History Tour
48. La Gran Gira por la Historia Hispanoamericana

49. On the Trail of Conquistadors
49. En el Camino de los Conquistadores

50. Beyond St. Augustine
50. Más Allá de San Agustín

51. A Hidden Hispanic Role Model
51. Un Modelo Hispano Oculto

52. The Hispanic Flank of the American Revolution
52. El Flanco Hispano de la Revolucion Americana
​

53. New Orleans Has a Spanish ‘Ne Sais Quoi’
53. Nueva Orleans Tiene Un ‘Ne Sais Quoi’ Español

54. Galveston: Still the Isle of Misfortune?

55. Extracting Compacted History
     Unveils Hidden Hispanic Heritage

56. 'Remember The Alamo' Was a Spanish Mission

57. San Antonio: The Showcase Of Our Hispanic Heritage

58. There Was Compassion On the Spanish Mission Trail

59. A Hidden Latina Role Model

60. Time Portals on the Road

61. The First Thanksgiving
     In the (Southwest) United States

62. The World's Biggest Statue
of a Nameless Horseback Rider


63. A River Runs Through Our Hispanic Heritage

64. A Beacon of Hope On a Border Mountaintop

65. A Mexican-American Town
65. Un Pueblo Mexico-Americano

66. The Crossroads of Conquistadors

67. Hiking In Search of Coronado's Trail

68. The Real American Pioneers

69. Keeping My Pledge to San Xavier

70. If They Knew Arizona's History,
     They Wouldn't Be So Xenophobic

71. 'Tucson' is a Spanish Adaptation

72. Under a Utah Lake, Hispanic Heritage Lives

73. A Hilltop View Of Hispanic Heritage

74. Searching for Coronado's Quivira

75. The Spanish Savior of St. Louis

76. 
Jefferson's Spanish Library

WASHINGTON, D.C.
February-June 2015

77. When Galvez Came to Congress
77. Cuando Gálvez Vino al Congreso


78. A Tour of Our Extraordinarily Hispanic U.S. Capitol

79. Searching for Not-S0-Hidden
Hispanic Heritage in Washington, DC


80. Smithsonian Omits Hispanics In U.S. History Exhibit
80. Smithsonian Omite a los Hispanos
     en Exhibición de Historia de EE.UU.
MIAMI - August 2015
​
81. Finding Dad in a Museum
81. Encontre a Mi Padre en un Museo


​CALIFORNIA ROAD TRIP - 2018
82. International Friendship Park ​at U.S.-Mexico Border
​- A Jagged Corner of the World


83. Old Town San Diego State Historic Park
​
84. Cabrillo National Monument

85. ​It took more than 2 centuries

86. Presidio Park: The Birthplace
of the Spanish Colonization of California


87. Junípero Serra Museum Transcends the Story of a Great Man

88. Mission Basilica San Diego de Alcalá:
California's First Spanish Mission


89. Old Mission (Padre) Dam: California's First Aqueduct

90. Even at the beach in San Diego, you can't avoid Spanish history

91. Chicano Park: Mexican-American ​painted under highway ramps

92. Balboa Park: Candy for your eyes amid a painful controversy!

93. San Diego: An American Town
Named After the Saint from Alcalá

93. San Diego: Un Pueblo Americano
Lleva el Nombre del Santo de Alcalá


94. San Luis Rey de Francia: The King of the California Missions
94. San Luis Rey de Francia: ​El Rey de las Misiones de California

95. San Antonio de Pala:
A Sub-Mission to Reach
 the Natives of the Interior
95. San Antonio de Pala:
Una Asistencia para Alcanzar los Nativos del Interior

96. San Juan Capistrano:
The Home of the Mission Swallows
 from Argentina
96. San Juan Capistrano:
El Hogar de las Golondrinas Desaparecidas ​de Argentina

97. San Gabriel Arcángel: A Mission that Launched Cities
97. San Gabriel Arcángel: Una Misión Que Lanzó Ciudades

98. El Pueblo de la Reina de Los Ángeles:
Hispanics had to be imported

98. El Pueblo de la Reina de Los Ángeles:
Hispanos tuvieron que sen importados


99. La Plaza de Cultura y Artes:
A Walk through Mexican-American History

99. La Plaza de Cultura y Artes:
Un Paseo por la historia 
​mexicoamericana


100. Strolling the Hispanic Walk of Fame
​100. Caminando por el Paseo Hispano de la Fama

101. San Fernando Rey de España Teaches
California's Colonial History

101. ​​San Fernando Rey de España Enseña
la historia colonial de California


​102. Mission San Buenaventura Survived Earthquakes and Pirates
102. Misión San Buenaventura Sobrevivió Terremotos y Piratas

​103. Father Serra Cross: On a hill,
​overlooking ​the land he shepherded

​103. La Cruz del Padre Serra: En una colina,
​con vistas a la tierra que pastoreaba


104. The Birthplace of Santa Barbara
104. El Lugar de Nacimiento de Santa Barbara

105. The Queen of the Spanish Missions
105. La Reina de las Misiones Españolas

106. Mission Santa Ines: Built to relieve other overcrowded missions
106. Misión Santa Inés: Construida para aliviar otras misiones superpobladas

107. Mission La Purísima Concepcion:
​Going back in time ​to Spanish California

107. Mision La Purísima Concepción:
Retrocediendo en ​el tiempo a la California española


XXX. Saluting an exile: ​Father Félix Varela
XXX. The Meaning of 'Sotomayor'
SPECIAL SECTIONS
• Great (pro-Hispanic) Americans
​
• 16th Century in the Hispanic American History Timeline
• 17th Century in the Hispanic American History Timeline
• 18th Century in the Hispanic American History Timeline
​
• Spanish-American expeditions before Jamestown
• NYC ​Hispanic Landmarks
• NYC Hispanic Art
• Do You Know/Sabes?
• Garita Art
​
• Do You Speak Spanglish?
HISPANIC AMERICAN HISTORY TIMELINE
​1513 Ponce de Leon Discovers North America, Names Her 'Florida'

April 22, 1513 ​Alaminos discovers the Gulf Stream

1517 De Cordoba, wounded in Yucatan, stops in Florida

1518 Grijalva Reaches Galveston Island

1519 De Pineda confirms Florida ​is not an island​

1521 Ponce de Leon Returns to Florida, Falls Mortally Wounded

1524-25 Estevan Gomez Explores North America's East Coast

1526 Ayllón lands in S.C., settles in Georgia


1528 Narváez expedition succumbs to storms and natives

1528-36 Cabeza de Vaca treks across North America

1537-42 Cabeza de Vaca Returns to Spain, Writes 'La Relación'

1539 De Niza Searches for Golden Cities of Cibola
​

1539-42 De Soto celebrates first American Christmas

1540 Hernando de Alarcon Reaches California

1540-42 Coronado Explores the Southwest,
Cardenas Discovers ​the Grand Canyon


1542-43  ​Cabrillo explores California coast​

1559 De Luna Builds Santa Maria de Ochuse​


1565 Pedro Menendez de Avilés Establishes San Agustin

1566 Santa Elena Built in South Carolina

1598 ​Juan de Oñate Explores New Mexico

1602 Sebastian Vizcaino ​explores the West Coast

1610 Pedro de Peralta establishes Santa Fe

1610-26 The Birth of San Miguel, oldest church in the U.S.A.

1613 Juan Rodriguez becomes the first Manhattan immigrant

1633 Misión San Luis de Apalachee is born in Tallahassee

​1682 San Antonio de la Ysleta becomes first mission in Texas

1691 Father Eusebio Kino builds Tumacácori and Guevavi

1692 ​Father Kino builds San Xavier del Bac 

1692 Diego de Vargas leads ​'Bloodless Reconquest" of Santa Fe

1695 Castillo de San Marcos ​Completed in St. Augustine

1718 Mission San Antonio de Valero is born
​- long before it became The Alamo
​

1738 Runaway slaves establish Fort Mose,
​the first free African-American community​


​1738 Francisco Menendez Leads Fort Mose

1742 Spanish Soldiers ​Open Fort Matanzas

1752 Spanish Soldiers Build Presidio de Tubac

1763 Spanish Florida Goes to England

1765 Juan Antonio Maria de Rivera ​explores ​Colorado and Utah
​
1769 
Father Serra opens ​San Diego de Alcalá,
California's first ​Spanish mission


1771 Father Serra establishes San Gabriel Arcángel

1772 Good hunting determines site
​of ​Misión San Luis Obispo de Tolosa


1775 Captain Hugh O’Connor
​builds Presidio San Agustin del Tucson


​1776-83 Hispanics in the American Revolution

1776 The Birth of San Francisco

1781 Spanish troops defeat the British, capture Pensacola

1781 Pobladores of Los Angeles are imported

1791 ​Alessandro Malaspina Alaska Reaches Alaska

1797 Fermín Francisco de Lasuén
Establishes Misión San Fernando Rey de España


1797 The Birth of Villa de Branciforte

Herencia Hispana Oculta de America:
La Lista de Lugares, Ideas, y Evidencia Historica para Reconectár a los Americanos con sus Raíces Hispanas

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America's Hidden Hispanic Heritage:
The Bucket List of Places, Ideas and Historical Evidence to Reconnect Americans with their  Hispanic Roots
  • HOME
  • ABOUT US/QUIENES SOMOS
  • CHAPTERS/CAPITULOS
  • EN ESPAÑOL
  • ON FACEBOOK
  • IN THE NEWS/NOTICIAS
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  • VIDEO LECTURES/CHARLAS
  • MY STUDENTS
  • MIGUELPEREZ.COM
  • ABOUT/SOBRE MIGUEL
  • VIDEOS WE LIKE
  • CONTACT US/CONTÁCTENOS
  • TIMELINE/CRONOLOGIA
  • THE HISPANIC AMERICAN HISTORY MUSEUM
  • THE GREAT TOUR/LA GRAN GIRA
  • CALIFORNIA ROAD TRIP
  • NYC HISPANIC LANDMARKS
  • NYC HISPANIC ART
  • ON THE ROAD AGAIN
  • EN EL CAMINO OTRA VEZ
  • OUR MEDALLIONS SAGA